What are the effects of using video ads for eCommerce?
The Effect of online Video Ads E-commerce video ads use rather simple tactics when reaching out to the audience. They use personal names or images related to users’ interests to attract attention. With moving visuals that also appeal to senses, video ads provide relevance and interaction. As a result, users (46 percent of them, to be precise) tend to click on such an ad to see what your company has to offer.
Watch your sales skyrocket Dynamic video ads can act as reminders of the products that your customers recently viewed but did not purchase. Researchers claim that proper remarketing is a powerful tool that makes customers return to shopping in your store.